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Google Adwords Best Practices

Is it a normal link to a page from AdWords a good idea?

I just started using Google Adwords, and I was wondering if it is good practice to connect to a normal life indexed page on my site, or is it better to create a page just for Adwords? Are there any side effects of a link to a normal page?

It's good to have internal links. Do not create a web page just for the pleasure of Adwords, but rather to create a web page with great content on it and follow it properly Adwords. Good Luck!

Paid Search Marketing (PPC) Best Practice Guide


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